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Writing Career

Michael Masterson Become a Copywriter

A Very Odd Letter From One of the Country’s Leading Newsletter Publishers… About a Very Good Chance to Make a Lot of Money.

Can You Write A Letter Like This One?

Answer “Yes,” and you will be in big demand, earning great money, writing a few hours a day from anywhere in the world you choose to live…

Dear Reader,

This is an odd letter for me to send you.

Ordinarily when I write to people, it’s regarding the financial, health, or travel information I publish. But today I’m writing to invite you to consider “coming to work” for me.

Not as an employee. And probably not in any way you can imagine right now.

But if what I’m about to reveal interests you, there may be a way for you to help me make money – and vice versa.

How much money? Does $50,000 to $250,000 per year tempt you? That’s typically how much I pay people to do what you could be doing.

And how about a lifestyle that allows you to pick your own hours, live anywhere in the world, take as many vacations as you care to. Work from your home – from anywhere in the world for that matter. Even outdoors if you like…in your bathrobe!

I don’t mean to tease you so crudely. It’s just that I’m excited by the prospect of what I’m about to reveal. In several ways, it’s the best financial opportunity I’ve ever offered. And in the course of the next few pages I intend to prove that to you.

I will also show you how you can take advantage of this opportunity quickly, easily, and without any risk. I’ll demonstrate how you can be on your way, making a doctor’s or lawyer’s income, in less time than you ever thought possible.

You’ll get all the details in a moment…

First, though, let me introduce myself.

My name is Bill Bonner. You may know me as a publisher, and I’m happy to say I’ve had some success as one. Not to brag, but…

Agora Publishing ranks as one of the largest newsletter publishers in the country. In fact, in the world. We publish books, newsletters and reports. We even publish in foreign languages and over the Internet. But despite my good fortune as a publisher, my true vocation (and the thing I do best, quite frankly) is writing. I’ve been writing for well over 25 years now. In fact, I built most of my business on the strength of my writing.

I write all the time. But it was just a few things I wrote some 20 years ago that fueled our business growth. And over the years I’ve had my share of what our industry calls “breakthroughs.” Maybe that’s why our trade association gave me its annual top award recently. Or why a leading trade journal described me as “One of America’s Best Copywriters.” And Worth magazine described me as a “genius…”

But here’s the part about me that will most interest you.

(Did you know that Joseph Heller was a copywriter with Time Magazine and McCall’s…

Kurt Vonnegut wrote press releases……

And George Orwell, Mark Twain, poet Fay Weldon — all wrote advertising copy in their early careers?)

Millions Each Year Are Spent on Writers

Every year I set aside more than a million dollars to spend on people who can write mostly simple letters…like the ones I’ve been writing for years. Letters much like this one.

And that’s just the tip of the iceberg. There are hundreds of direct marketing companies with budgets much bigger than mine and thousands my size and smaller.

All this adds up to a very big and always growing need for new copywriters.

As I told you before, most of the writers I work with make anywhere from $50,000 to $250,000 per year. (I should know. I see their checks go out every day!) The top stars of our business earn $500,000. Yep, up to a half a million dollars per year…some just for writing a single sales letter each month. That’s more than most lawyers make. More than most doctors…CEOs…dentists… Plus, the work is infinitely easier! A computer or a typewriter is all you really need. And maybe a desk and a comfortable chair.

And then there’s the freedom you have…

A couple writers I know have bought homes in the mountains and write from open-air decks, surrounded by beautiful redwoods and snowcapped vistas. Others have penthouse condominiums and homes overlooking the ocean – and get their inspiration from the sun, sand and surf.

Several more writers I work with have moved overseas…to London, Paris, Berlin. One of my writers moved from Vermont to Chile, but that was too remote for him, and he moved back. Another woman moved to San Francisco for a couple of years, then to New York. And you know what? All of these people had their incomes follow them! Now that’s freedom.

I have a chateau in France where I work and write in the summer – and often I’ll invite other writers to join me for weeks at a time. (I’ve found some of the best letters come from writers sitting around sharing a bottle of wine.)

All This, Yet Good Writers Are Hard to Find! Here’s Why…

Remarkable when you think about it. That much money on the table – that kind of freedom – and so much opportunity for new talent. (Some industry reports I’ve seen estimate there are more than a thousand new sales letters written every day!)

Copywriting is lucrative, enjoyable and perfect for someone who wants a
flexible schedule. So why isn’t everyone a “copywriter?” Our kind of
writing is different from any other kind of writing. (What most people
don’t know, though, is that it’s actually easier!) There are a few
simple secrets you need to learn. Secrets like the “secret architecture”
of a direct mail letter…the “golden thread” idea…the secret of
“transubstantiation”…the “categorical imperative”…and a few others.

This is not so-called “creative” writing. We’re not writing novels or
poems. Just books, newsletters, regular letters, reports…
communications with our customers that convey ideas and information.
We’re not after literary prizes. We don’t even care much about
punctuation or other “rules” of proper writing (besides, we have
proofreaders and computer programs that can take care of that.)

What we in the direct marketing business want is clean, simple, direct
writing… almost like talking to someone. This is the way we give real
value to our customers. By writing in a way that makes it easy for them
to get at the ideas and information they want. This kind of writing is
closer to “copywriting” than literary writing. And there are secrets to
this kind of writing that most people have never heard of.

But here’s the thing: No schools, colleges or universities teach these secrets. No books cover it. But they’re really very simple, common sense ideas. The only way you could possibly know about these powerful secrets – and have people like me pay you between $5,000 and $50,000 for every letter you write – is to have a professional copywriter sit down and share these things with you…

If you ask me, this demand for copywriters will never go away. And the demand for good copywriters is enormous. Which brings me to why I’m writing you today.

If you can write a letter like this one then you have what it takes to join this very exciting, very high-paying copywriting fraternity.

Now, I wouldn’t have been so confident saying that a while ago. Nothing against you. But just recently, I came across something that changed my mind…something that convinced me that anyone with basic writing skills could write letters for me.

Let me tell you what happened…

A while ago, I got an e-mail from a good friend and business associate named Michael Masterson.

Now, the name “Michael Masterson” may not mean a lot to you. But everyone in our business knows him. He’s one of the
best copywriters ever! He’s a millionaire many times over because of the letters he’s written. He’s sold over a billion dollars through the mail (including many, many millions for my company alone). What’s more, his teaching skills are legendary. He has a knack for taking people with raw talent and turning them into superstars.

I’ll tell you more about Michael a little later, but first let me tell you what he’s just done…

He was writing to ask me for a collection of “copywriting secrets” I’d
be willing to share with him for a program he was putting together
called Michael Masterson’s Accelerated Program for Six-Figure
. When I asked him what that was, he told me that he was
going to sit down with a group of top copywriters and come up with a
program that revealed the simple secrets of direct mail copywriting. The
idea was, anyone with any writing ability at all could learn the craft –
and join in on the profits to be made in this very lucrative profession.

Needless to say, I was all in favor. Anything that could help me find
good writers was something I’d be very interested in supporting. So I
gave him my best and most powerful secrets…

About a year later, Michael Masterson’s Accelerated Program for
Six-Figure Copywriting
arrived on my desk. Let me tell you, I was
dumbfounded by what I saw. Because he had put together the most
brilliant collection of copywriting secrets that I have ever seen (and
I’ve seen a lot in 25 years in this business).

It contained every technique… every secret… every idea… every writing tip I’ve been
trying to pass down to apprentice copywriters for years.

“It still amazes me……
that I was able to get a full-time job as a copywriter only one
year after I purchased the basic course. And, I’ll never forget
… it was about two months after I started my new job at a
Chicago direct mail company when my boss called a meeting to
discuss why a certain direct mail package hadn’t worked. I took
one look at the failed mail pieces and I was able to pinpoint
the reasons immediately, using the principle of the 4-Legged
Stool I learned in AWAI’s copywriting program. After that,
people at work were always coming up to me, asking me for
advice, and referring to me as a direct mail “guru!”
And now, only a few years later, I’ve tripled my income …
written the third-best performing sales letter in the company’s
history … all while putting in less hours and enjoying more freedom
than I ever thought possible. I’m very grateful to AWAI for the
training they’ve given me. There’s no way I could have come
this farwithout their instruction.”

– Stuart J., Evanston, IL

All the secrets for writing successful “million dollar” sales letters. “Home runs” we like to call them. “Breakthroughs.” There were samples of the most successful sales letters ever written. Sections covering how to think and act like a professional copywriter…how much to charge for your work – even how to begin your own lucrative freelance career.

This is something I’ve wanted to write for years but haven’t had the time. In fact, many of us in the industry have long talked about putting together a copywriting program, since the lack of good copywriters has always been a major complaint in our business.

But this program exceeded anything we’ve ever discussed. It’s more thorough than we ever thought a work-at-home program could be.

A One-on-One, Interactive Learning Experience

It takes you through every aspect of writing a successful direct mail letter – from the headline to postscript and everything in between. It shows you how to use a secret structure to lead the reader exactly where you want him to go. And when you finish the program, you’ve actually “built” your very first direct mail letter, step-by-step. You then send your work in where it’s evaluated, assessed and critiqued by a team of professional copywriters – including Michael Masterson himself!

But what sets this program apart from any other book, manual or guide
I’ve seen is how simply some of the more complex ideas are explained.
Each lesson is written and structured in such a way that doing them is
as easy as falling off a slippery log.

And here’s the best part:

Michael has developed a teaching program that can take you from where you are now to knowing exactly how to write powerful professional sales letters in the fastest and easiest way possible.

No matter what level your writing skills are at now,
this program can teach you what you’ll need to know. You’ll learn every
powerful secret there is and you’ll learn it well.

Students Are Already Working

Fact is, graduates of Michael Masterson’s Accelerated Program for
Six-Figure Copywriting
are already being paid to write copy for me:

Stuart Jurs took the program and within 12 months was hired by one of
the top direct mail companies in the country. Today, he is one of their
premier copywriters.

Before enrolling in our program, Karen Douglas was struggling earning $18,000 a year as a writer. Now, just a little less than 2 years since completing the course, she’s making $50,000 a year as a copywriter – and can dedicate the majority of her time to her first love – writing fiction.

Justin Franklin was a former bartender who always dreamed of being a
writer. Today, less than a year after taking Michael Masterson’s course,
he’s well on his way to making a $100,000 and has work booked for the
next 6 months.

Daniel Fisher, a student from Canada, is writing an exciting income
opportunity promotion for my company – and getting paid in US dollars!

John Harper is being paid to work on a project with Michael Masterson
for another of my company’s financial products. Several others are
writing newsletter articles for me – and a number of special reports
(I’m always looking to improve the quality of our products. You can help
me – and be well paid for it!).

And oh yes…

Several more Michael Masterson’s Accelerated Program for Six-Figure Copywriting students are participating in a special program called “The $50,000 Challenge” – where each writer is learning advanced secrets and will ultimately have an opportunity to mail several “live” sales letters for products that could earn the writer over $50,000 in royalties.

(You too will have an opportunity to participate in the $50,000
Challenge when you get your course. It’s very exciting. It’s where you
actually work on a series of live assignments while you learn –
assignments that may be tested in the mail… and if just one is
successful – you could make over $50,000! You’ll get all the details
once you begin the program…)

These are just a few of the successful graduates so far. But I need hundreds more just like them! And the industry could use literally
thousands more writers as well. People like you! But you need to know the secrets to our business – and there’s no better place anywhere to learn them than through Michael Masterson’s Accelerated Program for Six-Figure Copywriting.

That’s because some of the best people in the direct mail industry have
contributed their secrets and their ideas to this program. In fact, let
me tell you a little bit about some of the copywriting “muscle” behind
this extraordinary program.

Perhaps the Most Successful Copywriter in America

Many of the powerful secrets you learn in this program come from Michael Masterson himself. Who is Michael Masterson? Well, I’ve already told you he’s one of the top copywriters in the country – perhaps the world. He’s personally written some of the most successful direct mail pieces ever written. And that has made him a millionaire.

Michael knows more about how to write a successful direct mail letter than anyone in the business – hands down. His writing techniques have sold over $1 billion worth of products and services over the last 20 years. And his knowledge of the business has helped build six of the largest direct mail companies in the world – across the U.S., Canada, the United Kingdom and Europe.

What has he gotten from all of this? Simply a lifestyle most people only dream about. He’s a financially secure jet-setting millionaire – with an oceanfront mansion and properties around the world, including Washington DC, Russia, South America, Florida and the Caribbean. His antique car and art collection alone is estimated to be worth several million dollars.

I’ve worked with Michael for the better of eight years now. And the most remarkable thing about him is not necessarily his writing talent (as remarkable as that is!). No, it’s that he’s figured out just what it is that makes winning letters work – and he’s boiled it down to some very profound secrets – secrets that virtually assure tremendous success whenit comes to selling by mail.

Better yet, he’s developed a simple method of passing those secrets on, so that anyone with ordinary writing skills can become a very talented and successful copywriter. In fact, some of the most successful writers I hire have been taught exclusively by Michael Masterson.

From $12,000 a Year to $20,000 – a Month!

People like Don Mahoney – one of many copywriting superstars who contributed to Michael Masterson’s Accelerated Program
for Six-Figure Copywriting
. Don’s a top writer, with over $300 million in sales over the last five years. Don wasn’t always this
successful. He used to be a woodworker building and restoring custom furniture. He loved his craft…and he was good at it. But the dust and chemicals were killing him. He’d go home at night wheezing, unable to draw a full breath. And his last year in his woodshop he only earned about $12,000!

“After working through the AWAI program, I had the information I needed
to find potential clients and approach them. And thanks to what I learned
about copywriting, my first letter generated a 72% increase in responses
and a 28% increasein the donations my client received.
They’ve already given my five more letters to write!”
– Edith N., Vancouver

Now, Don never thought himself much of a writer. And he certainly never thought he’d be rich. But that all changed when, by chance, he was reunited with Michael – his childhood friend – after 20 years. Now Don is one of the top copywriters in the country.

In his first freelance year, Don made $80,000. His income jumped to over $140,000 in his second year – and last year he made somewhere between $200,000 and $300,000 writing letters. Today, when he’s not traveling the world (in the last four months he’s been to my chateau in France, California, New York, Maryland and Virginia), he lives in a million dollar home in one of Miami Beach’s most exclusive neighborhoods.

Not a bad life for a guy who was past 40 and on the road to nowhere. But he’s not the only one…

From $6 an Hour to $200,000 per Year

Another program contributor and Michael Masterson protégé is Paul
Hollingshead. If Paul hadn’t told me his story himself, I never would
have believed it. He was one of those guys with no college degree, and
no direction. He’d had dozens of jobs in his 35 years – in sales,
construction, retail…you name it. Not long before he met Michael
Masterson, he was stocking the dog food aisle at a local grocery chain
for $6 an hour!

Michael took Paul under his wing in the fall of 1994. In just three
months time, he produced a letter that generated over a million dollars
in sales for my company. His next letter grossed almost $3 million in
sales. In the last five years, Paul has written letters that have
generated over $100 million in sales! And if you don’t think he’s been
well-paid for his efforts, think again.

In just five years, Paul’s made nearly double the money he made his entire working career – over $750,000! In fact, he’s made enough money to pay off all his debts and move his new family to a beautiful mountain-view home in Vermont – something he’s always dreamed of doing.

These two gentlemen prove that anyone can have this kind of success. All you need are very basic writing and communication skills, Michael’s secrets, and a willingness to learn. But they are not the only ones to benefit from Michael’s knowledge.

Success from All Walks of Life

Michael’s taken young people fresh out of college – with no “life
experience” at all – and turned them into top-notch copywriters and
newsletter journalists. Three such people – John F., Nancy C. and Alex
W. – are among my top staff writers, consistently generating millions of
dollars in revenue per year.

One of our now-very-good-business associates was holding a “stop and go” sign at roadside construction site when Michael taught him his direct mail secrets. Now he has a multimillion-dollar business of his own – built mostly on the strength of the copywriting skills he learned from Michael.

“The AWAI programreally works….
I just nailed down my first paying assignment! I can’t
express to you how excited, encouraged, motivated I feel
right now. Thank you, Denise. You came through on all your
promises. It’s your advice that helped me land this assignment.
Now, if I can deliver, and I know I can, this company has many
more products they want to market on the internet, and I plan
towrite them all.”

– Paul D., San Diego, California

Michael’s taught housewives, college students, and artists to excel. And yes, there have been “professionals” – doctors and college professors – who have left successful careers, lured by the big money and stress-free lifestyle copywriting offers…

My point is, you don’t need to be a “writer” to be successful in our business. You don’t have to be a genius or an intellect – or even very smart for that matter. As you can see, our most successful writers have come from varied and peculiar walks of life over the years. And copywriting has changed their lives… made them more successful… financially secure… and more confident in

Of course, you can’t be illiterate and be a successful writer. You do need to have a basic understanding of the English language. And a willingness to learn.

From there, good copywriting is just a matter of organizing the right ideas – and using a few simple “trade secrets” to tie those ideas
together…trade secrets you’ll find in Michael Masterson’s Accelerated Program for Six-Figure Copywriting.

Just the secrets you’ll learn from Michael, Don and Paul are enough to put you heads above most copywriters. But this program goes several extra miles. Because these gentlemen have convinced some of the best minds in the industry to add their most private secrets for success to the mix – secrets and techniques that will have a profound and immediate impact on your life.

These copywriting geniuses have generated somewhere over $3 billion worth of sales. Here’s just a glimpse of what they’ve done…

– One gentleman started out twenty years ago with a single sales
letter…now he owns a $100 million a year publishing company that’s
launched fifty newsletters and hundreds of book titles.

– Another top-gunner just retired – in his mid-forties. A single direct
mail promotion of his (famous in the industry) grossed nearly $10
million in primary sales…secondary income pulled in another $5
million…and just renting the names from the people who responded to
the letter pulled in another million (pure profit).

– Another fellow has over 15 years in direct marketing, with clients
like IBM, AT&T, Value Rent-A-Car, Allied Signal, Arco Chemicals, and ITT
Fluid Technology, just to name a few, and has published over 30 books on writing.

– Another wrote fund-raising letters that brought in over $600 million
for charities. He wrote a breakthrough promotion for a tax newsletter,
taking the circulation from 40,000 to over 100,000 in a few months.
Another blockbuster for a private financial group mailed for over a
year, totaling millions of pieces.

– And one man sold $500 million worth of products and services worldwide through direct marketing. He’s written 14 best-selling books, founded 23 successful businesses, and appeared on 17 television shows. His marketing savvy has made him a multi-millionaire, and he commands a hefty $7,500 for a 2-day seminar.

These experts have revealed their secrets because they want you to
succeed as badly as I do. That’s because several of them own direct mail
companies themselves. And like me, they need writers!

If You’ve Ever Wanted to Make Real Money Writing – This Is a Superb Opportunity

“Michael Masterson’s Accelerated Program for Six-Figure Copywriting was everything I hoped it would be!
One of the best things about the program isthe tremendous support you give your students. You made it
easy for me to walk away from an 18-year engineering career by giving me several paid assignments shortly
after I finished the course. Soon afterward, I had all the work I could handle. I feel like I’m finally leading the
life I was meant to live. I can’t thank you enough!”

– Krista J., Roswell, GA

This is truly your once-in-a-lifetime opportunity…a chance to take home your share of the millions of dollars up for grabs in the lucrative world of copywriting.

Graduates have proven that you could be writing professionally – getting checks in your mailbox – before you even finish the course.

No question, Michael Masterson’s Accelerated Program for Six-Figure Copywriting is a fast track to pure, specific knowledge…and a very exciting, lucrative career. This is a very serious education. Not some general scattering of knowledge you’d glean from a book. It’s a very real opportunity to gain powerful, life-transforming knowledge – by learning directly from those who have succeeded in this highly lucrative, yet still undiscovered profession. In my mind it’s worth every bit as much as some of the most sought after degrees from the most prestigious universities in the country.

In fact…

It’s Better than a Law Degree or Medical Diploma

As a successful professional copywriter, you’ll be paid as much as or more than many doctors or lawyers. And you’ll have, in my opinion, even more career prestige than a doctor or lawyer. (If somebody asks what you do for a living, you can tell them in all honesty, “I’m a writer.”)

And here’s the best part. You’ll have a better lifestyle than a doctor
or a lawyer. You won’t have to go to school for eight years or more and
pay over $150,000 in tuition. You won’t have to kill yourself working
18-hour days as an intern or as a junior in a law firm. You won’t have
to be “on call” and rush to the ER in the dead of night. You won’t have
to deal with criminals or lowlifes – or chase ambulances for your next

You Can Be a Paid Professional in Less than 24 Weeks!

If you’re like many of our students who are committed to learning Michael Masterson’s secrets – you can be a working, paid professional, copywriter in 24 weeks or less! If you continue through the Masters Program, you could be earning the big bucks – $50,000, $1000,000 and more!

Imagine earning that kind of money. Being paid on par with top engineers, doctors, scientists, lawyers – people who attend years and
years of tough, competitive, mind-numbing schooling. (And your life will be much easier than theirs will ever be. You’ll work when you want to. Vacation when you want to. Live anywhere.)

You’ll Have a Skill for Life

“Every day I’m thankful that I got into copywriting.I had such a feeling of accomplishment when I finished AWAI’s course … but it’s what happened to me afterward that really blew me away. Not only did I get an assignment from them to write a sales letter, but my letter beat their 5-year control! Since then, I’ve done three other assignments for AWAI. Two more from outside clients. Andtwo other marketers are interested in my services. I’m on my way. This program truly delivers what it promises!– Peter Forest, New York, NY May ’02“Unbelievable! I practically fell off my chair when Lori e-mailed the amount of money I would be receiving on my next royalty check – $4,465.13. What a cool feeling knowing I am still getting paid for a sales letter that I wrote over a year ago. Now, that’s what I call passive income! Thank you again for this opportunity!” – Peter Forest, AWAI Graduate and working freelance copywriter April ’03

Here’s something else: once you learn the secrets, you’ll have a very marketable skill for life. One that will always be in demand. Even if you decide not to write letters all your life, you’ll have a powerful skill that will help you in any job, career or business. After all, knowing how to sell through the written word, express important ideas, convince people to think your way, is a powerful advantage to have. If you sell for a living this program will help you. That’s because you’ll learn the subtle techniques of getting people to see your way of thinking, agree with you on almost any subject and – most importantly – get them to open their checkbook and buy what
you’re offering.

That’s a skill business people like me are delighted to pay big money for. I’ve paid more than $250,000 for a single letter! And as much money as that is, it was still a bargain for me. Why? That one letter generated over $10 million in sales for my company!

Maybe you’re wondering – how does someone get paid $50,000 – $250,000 for a single letter? Let me share with you a little industry secret…

Earn $1,000 to $40,000 – Per Letter!

All copywriters are paid a fee to write a direct mail promotion.
Depending on the size of the job (and your track record of success) that
fee can run anywhere from $1,000 to $10,000. But that’s not where the
real money is. The big money comes when you write a winning letter –
something we in the industry call a “control.”

As author of a “control” you get paid for every letter that mails – each
time it mails. Typically, my company mails about 250,000 of a “control”
every six weeks. That’s over 2,000,000 letters a year. If you hold the
control for a year – you’ll be paid anywhere from an extra $20,000 to
$40,000 for that letter. And some controls last four, five – even 10

Three or four controls a year and you can see how fast the dollars can
add up. Here’s a typical “income snapshot” of a writer who writes one
direct mail letter a month (12 per year), and has three “controls”:

Typical Writer’s Income “Snapshot” – 1 Letter per Month

Monthly Income Annual Income
Writing Fees $5,000 $60,000
Royalties $4,500 $54,000
Total $9,500 $114,000

Again, these numbers represent average fees paid to top-notch copywriters who produce one direct mail letter per month and keep three controls alive throughout the year. It’s good money…but you can make more! All you have to do is write more letters!

Just ask Paul Hollingshead, Don Mahoney or any of the other writers I
work with who make well over $100,000 – whose lives have been
wonderfully transformed by what Paul likes to call “the greatest job in
the world”!

But if you don’t want to work as hard and you’re content picking up an
extra couple grand every month working part time, you can do that too!
Once you’ve mastered the program it’s up to you!

This Is Your Rare Opportunity

“I know Michael Masterson and what he has taught me has revolutionized the way I write direct mail – taking it to the next level. His program is the best correspondence course for copywriting I have ever seen……. in fact, the best copywriting course I’ve seen anywhere, in any form. Anyone who wants to get into direct response copywriting would benefit enormously from taking it. AWAI has helped many of its students get assignments and succeed as freelance DM copywriters.”Robert W.Bly, Professional Copywriter and author of “The Copywriter’s Handbook”

Now I’d like to hand you a very rare opportunity to have that “greatest job in the world” yourself. A chance to live the kind of life you’ve always wanted to live – fire your boss, work when you choose to work, from wherever you want, gain control of your financial future and step off whatever weary road you may be on.

Copywriting can do that for you. It’s that powerful – a lifelong skill you will carry with you no matter where you go. As long as there are products to sell and buyers to buy them – you will be in high demand. Your phone will forever ring with work!

With the skills you’ll learn from Michael Masterson’s Accelerated Program for Six-Figure Copywriting you’ll be able to earn money for the rest of your life – well into your retirement years if you choose.

The secrets you’ll learn through this program really do work in the real world. Just ask Stuart Jurs, Karen Douglas, Justin Franklin, Daniel Fisher, John Harper – and others who just months ago cracked open Michael Masterson’s Accelerated Program for Six-Figure Copywriting. These are folks well on their way to a new career – a new lifestyle where they’re in charge…where they determine how much they’ll make…when they work and when they don’t.

I’ll Be Watching You…

“I just wanted to take a moment to express my appreciation for
locating a great writer for my business. As you know it’s hard to
find good writers in direct mail. And one of your new writers just
beat my control. Can’t top that! If you have anymore of these
well train copywriters…please send them my way.
Thanks for all your assistance.”Al Serin, President,
AlMark Products Inc

Don’t worry. Your first effort doesn’t have to be perfect. It just has to have that glimmer of potential…a hint that you understand most of the simple secrets revealed in Michael Masterson’s Accelerated Program for Six-Figure Copywriting. My advice: follow the program, apply yourself…and there’s a very good chance we’ll be working together in the near future.

Of course I can’t make any promises. And I can’t say beyond a shadow of a doubt that you’ll become an overnight copywriting success. That’s entirely up to you – and how much you apply yourself to following the simple, proven copy techniques provided in
this program.

But I do know one thing. You’ll have nothing to risk by giving Michael Masterson’s Accelerated Program for Six-Figure Copywriting your best try.

In fact, we’re sure you’ll find that the knowledge you’ll gain from this remarkable course is well worth $50,000 or more. That might sound like a ridiculous amount of money to you right now. But it’s at least what you’d pay to any school for the kind of instant $100,000+ earning potential and life-long skills you’ll have as a professional copywriter or journalist for my company. Don and Paul have told me they would have happily paid double that amount for the cash-generating knowledge they now have.

But you won’t pay $50,000 for this course. You won’t pay $10,000. You won’t even pay $1,000 – the cost of a couple of credits at a good college…

The total cost of Michael Masterson’s Accelerated Program for Six-Figure Copywriting is just $397 – an almost absurdly low fee. But, we’re making it even easier for you to break into the lucrative world of copywriting…

If this program doesn’t deliver everything we promised – if you are not convinced that Michael Masterson’s Accelerated Program for Six-Figure Copywriting will provide you with a 6-figure, work part-time-from-home lifestyle, then notify us within 30 days. We’ll happily refund your purchase.

Nothing to Risk: Your Iron-Clad, No-Risk Guarantee

For less than the cost of a single college credit – you can be on your
way to an exciting career most people don’t know exists. Plus, you’ll
gain a skill that could easily pay you well over a million dollars of
income in your lifetime. And your satisfaction is 100% guaranteed. You
can cancel for a full refund within the first 30 days, and after that
you can cancel at any time you want with no further obligation. That’s
as fair as we can make it.

Your Future Is in Your Hands

“Top copywriters are
critical to my company’s success – and most of the freelance
copywriters I use are AWAI graduates. I am much more comfortable
hiring new writers if they have taken the AWAI course.”

-Brian Sodi, Fourth

Avenue Marketing Group

With the knowledge and skill you’ll gain from this one-of-a-kind program, your life can dramatically change.

Imagine working for yourself, when you want to, from home, with no bosses breathing down your neck and no commute to drive you crazy.

Imagine being in high demand – having publishers calling you, begging you to write for them. You only take the jobs you
want and practically name your price.

Imagine living where you’ve always wanted to live. Now you can because you’re a highly paid professional writer. Live by the beach…in the mountains…in a high rise overlooking Central Park. Wherever you go, all you need is a computer and a phone line and you’re in business!

Imagine working as little or as much as you like – at any time of the day. (If you’re a night owl, you can work a few hours a night and have the entire day free to do whatever you want!)

Or imagine being able to wake up on any morning and say “screw it,” I’m going to play golf, or go fishing, hop on a plane, take a vacation – anything you like.

That’s what being a top-notch copywriter is like.

It’s a great life – and I’d like you to take this very rare opportunity to see if life as a professional copywriter is the life for you.

“As a publisher of 5
newsletters with tens of thousands of customers worldwide, I’m
constantly looking for writers. It’s not unusual for me to pay
$2,000, $3,000, even $8,000 for a single letter if I know it’ll
bring in money for my company. As a copywriter myself, I know
AWAI’s program is good. Anyone who completes their course and
write a strong sales letter can always find work with me.

-James DiGeorgia, DiGeorgia & Assoc.

And who knows. Maybe one day you’ll be “working” for me! Or, for one of thousands of other publishers and marketers like me willing to pay you very well for your writing. Some are large international publishing firms (like mine) that sell by mail and produce quality written products…others are smaller companies throughout the country (and likely a few in your home town!)

That’s why there’s an entire section in this program dedicated to launching your freelance career. Among the things you’ll learn is the single most powerful technique for virtually assuring you get your first freelance job with any company – including mine!

Fair Warning: This Is a Limited Offer

But a quick warning – Michael, Paul and Don can work with only so many students at any given time. Remember, this is a one-on-one, interactive program. Once there are all the “students” the team of professional copywriters can handle, you may have to wait several years for this opportunity to come around again. That’s why I urge you to order today. Check it out. Decide if it’s for you. You can always cancel for a full refund within 30 days if it’s not.

So if you have any writing ability at all – and you’re looking to change your life – dive in right now. Let us teach you what we know – and start living the “wealthy writer’s life” now. Order Michael Masterson’s Accelerated Program for Six-Figure Copywriting RISK FREE today!

Sincerely,B Bonner
William Bonner
President, Agora Publishing

P.S. I’m very serious about the demand for good copywriters. And I’m positive that the Michael Masterson’s Accelerated Program for Six-Figure Copywriting is the fastest and easiest way for you to become a copywriter.

P.P.S. I’m told not all graduates of Michael Masterson’s Accelerated Program for Six-Figure Copywriting want to write for other people. Some have products or ideas of their own they want to sell – and Appendix A gives you all the information you need to successfully launch a winning direct mail campaign. Remember that Americans spend over $300 billion a year through direct mail. Isn’t it time you grabbed your share? Learn how to succeed in this very lucrative business RISK FREE right now!

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Your Unconditional Guarantee:If for any reason you’re not happy with
Michael Masterson’s Accelerated Program for
Six-Figure Copywriting
– or you decide that direct
sales copywriting is simply not for you – just return the program
within 30 days of receipt and your entire purchase price will be
promptly refunded